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Style Is Substance
Apologies for the fact that I can’t embed the Admissions office video that was sent to alumni District Enrollment Directors (DED) — the College chose to disable that YouTube function. You’ll have to click here to watch it. But watch it you should; you’ll see evidence that incoming Dartmouth students are poised and media-savvy: they look right at the camera, and they speak crisply (save for one prospie from whose mouth the word “like” issues more often than her heart beats).
However, video is a cool medium, as Marshall McLuhan said, and although the 18-year-old future undergrads understand the idea, nobody seems to have had the courage to make the point to Dean of Admissions Maria Laskaris ‘84 or her sidekick David Day ‘06. Whatever the reason for their poor on-screen presentation, they are less than a credit to the College.
The administration should have someone watching over this kind of thing.
Addendum: We’ve pointed out in the past that the production values of many of the pieces produced by Admissions leave a lot to be desired.
October 18, 2009
When Love Beckoned in 52nd Street
We were at San Francisco’s BIX last evening, enjoying prosecco, cheese, and a bit of music. A full year of inhabitation in Northern California has unraveled to me no decent venue for proper lounging, but…
October 9, 2009
D Afraid of a Little Competish
So our colleague and Dartblog writer Joe Asch informed me that the D has rejected our cunning advertising campaign. Uh-oh. The Dartmouth is widely known as a breeding ground for instant New York Times successes,…
September 4, 2009
How Regents Should Reign
As Dartmouth alumni proceed through the legal hoops necessary to defuse a Board-packing plan—which put in unhappy desuetude an historic 1891 Agreement between alumni and the College guaranteeing a half-democratically-elected Board of Trustees—it strikes one…
August 29, 2009
Election Reform Study Committee
If you are an alum of the College on the Hill, you may have received a number of e-mails of late beseeching your input for a new arm of the College’s Alumni Control Apparatus called…
August 23, 2009
Fare Thee Well, Tom Crady
And now Dean Tom Crady has precipitously announced his departure from the College after only 20 months on the job. How to read this? By way of background, prior to coming to Dartmouth, Crady had…
May 31, 2009
Kangaroo Court, Indeed
In an interview with The Dartmouth, alumni-elected trustee T.J. Rodgers ‘70 explained his reasons for declining to participate in future evaluations of trustees up for “re-election,” namely the “kangaroo court” nature of such discussion in…