Dartmouth's Daily Blog
News, commentary, criticism and praise for the College on the Hill, enlivened with history, culture and travel when we feel so moved.
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Fifty Million Dollars
That is the probable price tag of a public relations campaign commensurate with the heave-up George Mason’s recent basketball success gave the Virginia university. According, at least, to the low-end estimations of economist C. Scott Bozman. Todd Zywicki notes the news here, and the original report is at Sports Illustrated. A GMU economist has his sights set on a more-complete valuation later this year, and expects to find that the exposure was worth even more.
But gee, that’s a big number, and probably one of the least important. The value is not in the free media exposure won by a dark horse basketball team. As the economists say, that can be purchased. The gold lies in the wealth of pride, spirit, and energy such a team creates—the willingness it imbues in students and prospective students to invest in the school. This year, as a result of the Final Four run, the admissions department at George Mason expects a two percent increase in yield—the number of accepted students who choose George Mason after all—and an uptick of at least ten points in the mean SAT score of applicants.
Perhaps athletics are not, in fact, antithetical to the academic mission of the College.
August 14, 2013
Breaking: Of Crips and Bloods and Memories of Ghetto Parties
History repeats itself, first as tragedy and then as farce, or sometimes it just repeats itself. From the New York Times on November 30, 1998: At Dartmouth College, white students at a ”ghetto party” dressed…
June 25, 2013
Dean of the College Charlotte Johnson’s War on Students Part (2/2)
Part 1, Part 2 Today’s post again recounts the events that befell the Freshman. However, the content of the Hanover Police department report reproduced in this space yesterday is supplemented by information from my own…
October 18, 2009
When Love Beckoned in 52nd Street
We were at San Francisco’s BIX last evening, enjoying prosecco, cheese, and a bit of music. A full year of inhabitation in Northern California has unraveled to me no decent venue for proper lounging, but…
October 9, 2009
D Afraid of a Little Competish
So our colleague and Dartblog writer Joe Asch informed me that the D has rejected our cunning advertising campaign. Uh-oh. The Dartmouth is widely known as a breeding ground for instant New York Times successes,…
September 4, 2009
How Regents Should Reign
As Dartmouth alumni proceed through the legal hoops necessary to defuse a Board-packing plan—which put in unhappy desuetude an historic 1891 Agreement between alumni and the College guaranteeing a half-democratically-elected Board of Trustees—it strikes one…
August 29, 2009
Election Reform Study Committee
If you are an alum of the College on the Hill, you may have received a number of e-mails of late beseeching your input for a new arm of the College’s Alumni Control Apparatus called…
- The Dartmouth College Case
- 2007 Trustee Election
- Dartmouth Constitution
- Sunday Morning Sinatra
- The Indian Wars
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